Areyeng VIP Lounge Employing Over 14 Locals
Employing over 14 local residents, Areyeng VIP Lounge & ShisaNyama, at the heart of Alexandra on 13–14 Avenue, has become a vibrant hub of culture, connection, and opportunity, showing how a locally rooted business can create real community and economic impact.
Building Community Through Business: Areyeng VIP Lounge & ShisaNyama Creates Jobs in Alexandra
At the heart of Alexandra, Johannesburg, on 13–14 Avenue, stands a vibrant culinary and social hub that has grown into much more than a place to eat. Areyeng VIP Lounge & ShisaNyama has become a symbol of community, culture, and economic opportunity an enterprise that demonstrates how locally rooted businesses can drive real impact.
Founded by Mpho Mashile, one of the Executives, Areyeng VIP Lounge & ShisaNyama reflects a powerful vision: creating a welcoming space where elegance, style, good music, and authentic township cuisine come together, while simultaneously unlocking employment and dignity for the local community. Specialising in freshly flame-grilled meats prepared over an open fire, customers select their preferred cuts from beef and ribs to chicken wings and boerewors served with traditional sides and generous combo platters designed for sharing.
Academically, Mpho holds a Bachelor of Commerce in Accounting from the University of Cape Town, a Certificate in the Theory of Accounting (CTA) from Wits University, and completed his articles with Deloitte South Africa. This depth of experience and leadership discipline is evident in how Areyeng operates professionally run, community-focused, and purpose-driven.
A Business That Serves More Than Food
Areyeng VIP Lounge & ShisaNyama caters to a diverse market from local families and social groups to tourists seeking an authentic township experience and clients hosting celebrations and events. Through word-of-mouth, strong social media presence, and community-driven promotions, the brand continues to grow while staying deeply connected to its roots.
At its core, Areyeng is a business built on impact, impact on livelihoods, on culture, and on community connection. Its vision to become a trusted local brand goes hand in hand with its mission to provide a sophisticated yet authentic space where people gather, connect, and celebrate. This is a living example of what The Executives Golf Club represents: leaders using enterprise not only to succeed, but to create jobs, build communities, and leave a lasting economic legacy in South Africa.
